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Source document· May 16, 2026

GM CEO isn't concerned about this consumer crisis, yet

View original at finance.yahoo.com
GM CEO isn't concerned about this consumer crisis, yet Rising gas prices may have some consumers on edge, but car buyers haven't yet changed their buying habits, according to General Motors CEO Mary Barra…
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  • Middle- and higher-income consumers showed particularly large drops in sentiment due to escalating gas prices and volatile financial markets following the Iran conflict

    60% confidence
  • The Iran war has pushed Americans' average annual gasoline costs up $857 in 2026

    60% confidence
  • Auto loan delinquency rates were at their highest levels in over a decade before the Iran war started, driven by high prices and stubborn inflation

    60% confidence
  • Consumer reaction to gas prices depends on how long they expect high prices to persist, which is why GM isn't seeing a strong reaction yet

    60% confidence
  • GM has six models that start under $30,000 and people are still buying cars

    60% confidence
  • GM has not yet seen a major change in consumer behavior due to rising gas prices

    60% confidence
  • GM's lean inventories and incentive discipline allow it to sell every truck it can while remaining competitive

    60% confidence
  • Inflation remains an omnipresent issue for consumers across automotive loans, insurance, gas, and food; consumers are financially strapped

    60% confidence
  • Car buyers are still paying their auto loans on time as of reporting date

    60% confidence
  • $5/gallon gas prices through Labor Day would be a concern given affordability pressures on American consumers

    60% confidence
  • GM's broad ICE and EV portfolios are key competitive advantages, and disciplined inventory and incentive management keep the company agile

    60% confidence
  • GM delivered Q1 results with incentives among the lowest in the industry for both ICE and EVs

    60% confidence

Data points we hold from this source

General Motors Company · market share17 percent
General Motors Company · incentive spend vs industry-2 percent

Cited in these Via News reports

GM CEO isn't concerned about this consumer crisis, yet — Source | Via News | Via News